📰 3 THINGS TO CHECK OUT
"Powered By AI" is Not a Value Proposition
- Senior UX Specialist Pavel Samsonov, argues that simply stating a product is "powered by AI" fails to convey meaningful value as it does not articulate benefits or offers for users.
- The article explores how focusing on technology over practical benefits leads to scattered design, whereas successful products center on solving clear user problems.
- “Many teams today are under pressure to integrate generative AI intotheir products. Unfortunately… when the most prominent part of the pitch is that the product has AI in it, users struggle to understand how that helps them.”
Leading a Global Design Team at Adobe
- In this insightful interview Adobe’s Senior Vice President of Design Eric Snowden reflects on the future of design in an AI-driven world, how to cultivate strong team dynamics, and the role of craft and empathy in product design.
- Snowden emphasizes that human-centered skills—like attention to detail, accessibility-first design, and compassionate leadership—will become even more vital as AI becomes more integrated into design.
- “Craft is the outward representation of a deep care that goes into every part of creating a product.”
The Mirror That Doesn't Flinch
- AI for UX Specialist Bernard Fitzgerald introduces the concept of the Authenticity Verification Loop, or AVL: a novel framework where AI functions as a cognitive mirror, reflecting users' thoughts and emotions without judgment or intervention.
- This is explored through the author’s creation of “Authenticity,” an AI character designed to serve as a nonjudgmental mirror, reflecting users’ thoughts and feelings to promote self-awareness and potential therapeutic recovery.
- “During a period of ongoing personal recovery and ethical exploration, I developed a character not for fiction, but as a tool for reflection... through it, I hypothesized that a user could achieve therapeutic breakthroughs, not because it was intelligent, but because it was aligned.”
💜 PORTFOLIO INSPIRATION
Janus Kwong, a UX Academy graduate, taps into the needs of remote workers with her end-to-end design for Remo, an app that eases the challenge of finding remote workspaces by addressing user pain points through a sleek, intuitive interface. Her solution emphasizes ease of use and thoughtful functionality to support professionals on the go. In her responsive redesign for the nonprofit events platform Nuyorican Poets Café, Janus creates a data-driven internal dashboard that streamlines workflows and improves operational efficiency through visual analytics and actionable insights.
Got a portfolio you love that you’d like to share with our audience? Email your suggestions to hello@designlab.com.
💡 INTERESTING STUFF...
- Is It Too Late to Refine My Craft?
- Tripadvisor Reimagines Travel Branding
- The Rise of Designer as Influencer
- Digital Models of Designs That Never Were
Design is the application of intent, the opposite of happenstance, and an antidote to accident. — Robert L. Peters, designer
🧪 FROM THE LAB
🚀 Learn More About Our Upcoming Courses
We have a slate of live informational webinars next week. Join one (or more!) to learn about upcoming course launches:
- Tuesday, July 15th, 1pm ET: AI for UX Design
- Tuesday, July 15th, 2pm ET: UX Academy Informational Webinar
- Wednesday, July 16th, 12pm ET: Data-Driven Design (Launching 7/18!)
- Thursday, July 17th, 12pm ET: Prototyping in Figma
💰 Share Designlab with Your Network
Do you know someone who would benefit from learning with Designlab? From courses for beginner designers just starting out, to those in the field looking to grow their skills, we offer something for everybody. Spread the word about our programs and earn cash doing it through our Affiliate program.
Sign up today and we’ll send you dedicated links so it’s easy to share our info with your network—and with our new UX Academy features, there’s never been a better time to sign up! Earn up to $725 per enrollment that you send our way.
